Author name: Craig Shumway

Stage to Sell

Want your home to fly off the market? Home staging is your secret weapon! Here’s a checklist of staging steps to help win over potential buyers: Declutter & depersonalize to help buyers imagine life in your home. Deep clean your home & make any necessary repairs. Put on a fresh coat of paint — neutral […]

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REO

REO properties can be a great deal because banks are eager to get them off their balance sheets. But it’s important to know what you’re getting into. Foreclosures may need extensive work, and most REO properties are sold “as-is.” That means you’ll be responsible for any issues and might be on the hook for expensive

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Step #7 to Selling Your Home – Show Off Your Work with Photography

These days, most buyers will first see your home online, making high-quality photos essential. According to the National Association of Realtors, 89% of agents agree that professional photos are critical to marketing a listing. Depending on your home and market, you may also benefit from marketing your property with videos, virtual tours, and even virtual staging,

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Step #6 to Selling Your Home – Put Your Home in Its Best Light

Lighting is key to creating a welcoming atmosphere in your home. Natural light in particular makes any room feel more airy and spacious, so it’s essential to make the most of it.  First, remove heavy curtains or blinds — if a room feels bare without a window treatment, hang sheer curtains or light-filtering shades to

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Step #5 to Selling Your Home -Stage Key Rooms

When staging, concentrate on the rooms that matter most to buyers: the living room, primary bedroom, and kitchen. These spaces have the greatest influence on a buyer’s decision. If you’re working with a professional stager, they may bring in furniture and decor. If not, make the most of what you have, and don’t worry about

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Step #2 to Selling Your Home – Deep Clean and Repair

A sparkling clean home leaves a fantastic first impression. Deep clean every room, paying special attention to areas that are often overlooked, like baseboards, windows, and appliances. Even minor smudges, scrapes, or signs of pet hair can put off some buyers. Your goal? Make it look like no one has ever lived there! Minor repairs

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Step #1 to Selling Your Home – Declutter & Depersonalize

Selling your home quickly and at the right price takes more than just listing it online. To draw in potential buyers and secure top offers, your home needs to stand out. That’s where home staging comes in. By strategically preparing your home—through redecorating, repairing, and making it look its best—you can make a lasting impression

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What’s to come in October?

In Arizona, especially in the East Valley (Mesa, Gilbert, Tempe, Chandler, and Apache Junction), October is an interesting month for real estate. Here are a few things to look forward to: Increased Buyer Activity: With cooler temperatures starting to arrive, more buyers typically enter the market after the slower summer months. This is a great

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